Foundations of Belonging and Brand Influence

After this course, you will have learned the biological and psychological foundations of belonging, social influence, and brand preference. You will understand why people are drawn to certain brands, how identity and loyalty are formed, and how emotions shape memory, preference, and human connection. These insights will equip you to create a brand that fosters genuine belonging and delivers a meaningful, positive impact.

Includes weekly tests and workshops where you’ll build my celebrated brand blueprints step by step.